Statistics & Data March 17, 2026 • Updated: 9 November 2026 • 18 min read

OpenAI statistics 2026

From 900 million weekly ChatGPT users to a $730 billion valuation: verified key figures on OpenAI in 2026, from revenue and funding to models, API prices and enterprise adoption. Every figure links to its source: OpenAI announcements, the European Commission, TechCrunch, Microsoft, Statcounter, Eurostat, Pew Research Center and published research papers.

900M+

Weekly ChatGPT Users

Source: OpenAI via ITdaily, 2026

~$13B

Revenue 2025

Source: TechCrunch, 2026

$730B

Valuation (pre-money, Feb 2026)

Source: TechCrunch, 2026

1M

Business Customers (Nov 2025)

Source: eWEEK, 2025

OpenAI revenue in numbers

OpenAI does not publish audited financial statements. Leaked financials put 2025 revenue at about $13 billion, and in the second quarter of 2026 alone OpenAI booked $6.7 billion, according to The Wall Street Journal. That growth is fuelling demand for specialist AI marketing agency services worldwide. For Dutch companies, how to become visible in AI answers: read more about our GEO agency (in Dutch).

~$13B

OpenAI revenue in 2025, according to leaked financials

TechCrunch, 2026

$6.7B

Revenue in the quarter ended June 2026, up from $5.7B the quarter before (WSJ)

TechCrunch, 2026

~$50B

Annualized revenue OpenAI reported to investors in October 2026 (Financial Times)

TechCrunch, 2026

OpenAI revenue timeline

  • July 2025: OpenAI doubled its revenue in the first seven months of 2025 to $12 billion on an annualized basis, while expecting to burn roughly $8 billion in cash that year (The Information) (PYMNTS, 2025)
  • Full year 2025: about $13 billion in revenue, according to leaked financials, with spending significantly higher (TechCrunch, 2026)
  • Q1 2026: $5.7 billion in revenue; Q2 2026: $6.7 billion (The Wall Street Journal) (TechCrunch, 2026)
  • October 2026: annualized revenue approaching $50 billion (Financial Times), about $20 billion less than an earlier Axios report of nearly $70 billion (TechCrunch, 2026)

Where the revenue comes from

  • More than 50 million paying consumer subscribers in February 2026 (OpenAI via ITdaily, 2026)
  • 1 million business customers in November 2025, counting both ChatGPT for Work and direct API customers (eWEEK, 2025)
  • ChatGPT Go launched in August 2025 at a price below $5 per month (TechCrunch, 2026)
  • Advertising: ads in ChatGPT started in the US in February 2026 and in Europe in August 2026; India starts with 50 brands and a minimum daily budget of ₹725 (about $7.60) (TechCrunch, 2026)

ChatGPT: OpenAI's flagship product

ChatGPT is OpenAI's flagship product. In February 2026 OpenAI reported more than 900 million weekly active users, 200 million more than six months earlier. In the EU, OpenAI declared 159.1 million average monthly users to the European Commission.

900M+

Weekly active ChatGPT users (February 2026)

OpenAI via ITdaily, 2026

50M+

Paying consumer subscribers (February 2026)

OpenAI via ITdaily, 2026

159.1M

Average monthly active users in the EU, declared by OpenAI under the Digital Services Act

European Commission, 2026

~10%

Of the world's adult population has adopted ChatGPT

NBER / OpenAI research, 2025

ChatGPT growth in weekly users

How people use ChatGPT

  • chatgpt.com was the #7 website worldwide in October 2026, with an average visit of 6 minutes 31 seconds, 4.75 pages per visit and a 23.96% bounce rate (estimate) (Similarweb, 2026)
  • The share of non-work messages rose from 53% to more than 70% of all usage (NBER, 2025)
  • Practical guidance, seeking information and writing together account for nearly 80% of all conversations (NBER, 2025)
  • 34% of US adults have used ChatGPT, rising to 58% of adults under 30 (Pew Research Center, 2025)

The most expensive startup in the world

OpenAI raised $110 billion at a $730 billion pre-money valuation in February 2026, from Amazon, Nvidia and SoftBank. In October 2025 the company completed its restructuring into a public benefit corporation, with Microsoft holding a 27% stake.

$110B

Raised in February 2026 at a $730B pre-money valuation

TechCrunch, 2026

$122B

Total raised in the March 2026 funding round

TechCrunch, 2026

27%

Microsoft's stake in OpenAI Group PBC, worth about $135B (October 2025)

Engadget, 2025

OpenAI funding history

  • December 2015: founded as a nonprofit; $1 billion was pledged by Musk, Altman, Brockman and others, but tax filings show only $133 million received by 2021 (Wikipedia, 2026)
  • 2019: Microsoft invested $1 billion in OpenAI LP (Wikipedia, 2026)
  • January 23, 2023: Microsoft announced the third phase of its partnership, a multiyear, multibillion-dollar investment following earlier investments in 2019 and 2021 (Microsoft, 2023)
  • Microsoft's 2023 investment is reported at $10 billion, bringing its total to over $13 billion (Wikipedia, 2026)
  • March 31, 2025: $40 billion at a $300 billion post-money valuation, led by SoftBank with Microsoft, Coatue, Altimeter and Thrive (TechCrunch, 2025)
  • October 2025: an employee share sale of up to $10 billion valued OpenAI at $500 billion (Wikipedia, 2026)
  • February 27, 2026: $110 billion at a $730 billion pre-money valuation: Amazon $50 billion (of which $35 billion conditional), Nvidia $30 billion, SoftBank $30 billion (TechCrunch, 2026)
  • March 2026: the round closed at $122 billion (TechCrunch, 2026)

Structure and partners

  • October 28, 2025: restructured into OpenAI Group PBC; the OpenAI Foundation's stake is valued at about $130 billion and Microsoft's 27% at about $135 billion (Engadget, 2025)
  • OpenAI committed to spend $250 billion on Microsoft Azure; Microsoft keeps IP rights to OpenAI's models and products through 2032 (Engadget, 2025)
  • Microsoft's commercial remaining performance obligation grew 84% to $678 billion; excluding OpenAI it grew 25% (Microsoft, 2026)
  • Amazon: an earlier $38 billion AWS compute commitment was expanded by $100 billion in February 2026 (TechCrunch, 2026)

From GPT-1 to o3: the evolution of OpenAI's models

In eight years OpenAI went from a research model with a few hundred million parameters to GPT-5, available to every ChatGPT user. The milestones below link to the original papers or, where no paper is public, to a secondary source.

1.5B

Parameters in GPT-2 (February 2019)

Wikipedia, 2026

175B

Parameters in GPT-3, 10x more than any previous non-sparse language model

Brown et al., arXiv, 2020

Top 10%

GPT-4's score on a simulated bar exam, around the top 10% of test takers

OpenAI, GPT-4 Technical Report, 2023

Model timeline

  • June 11, 2018: GPT-1 introduced (Wikipedia, 2026)
  • February 14, 2019: GPT-2, with 1.5 billion parameters (Wikipedia, 2026)
  • May 28, 2020: GPT-3 paper, 175 billion parameters (arXiv, 2020)
  • December 6, 2022: Whisper paper, trained on 680,000 hours of multilingual audio (arXiv, 2022)
  • March 14, 2023: GPT-4, a multimodal model that accepts image and text inputs (Wikipedia, 2026)
  • August 7, 2025: GPT-5 launched, free for all ChatGPT users (Wikipedia, 2025)
  • December 11, 2025: GPT-5.2 announced (Wikipedia, 2026)

The OpenAI product portfolio

OpenAI's portfolio now runs from ChatGPT and Codex to Sora, the Operator agent and the Whisper speech models. ChatGPT is so large that the European Commission regulates it as a very large online search engine.

900M+

Weekly ChatGPT users (February 2026)

OpenAI via ITdaily, 2026

1.6M

Weekly Codex users, more than triple since the start of 2026

OpenAI via ITdaily, 2026

680,000

Hours of multilingual audio used to train Whisper

Radford et al., arXiv, 2022

Products and launches

SMBs frequently integrate these models via AI marketing for SMB programs to automate repeatable work.

The platform behind the products

The OpenAI API is the engine behind thousands of applications. At DevDay in October 2025, Sam Altman reported 4 million developers and 6 billion tokens per minute through the API, up from 200 million tokens per minute in 2023.

4M

Developers have built with OpenAI (October 2025)

OpenAI DevDay 2025, via Simon Willison

6B

Tokens per minute through the API, up from 200M in 2023

OpenAI DevDay 2025, via Simon Willison

50%

Discount on Batch API requests versus standard rates

OpenAI API pricing, 2026

API prices per 1M tokens (input / output, November 2026)

OpenAI's share of enterprise API spend

  • OpenAI held 27% of US enterprise LLM API spend in 2025, down from 50% in 2023; Anthropic 40%, Google 21% (Menlo Ventures, 2025)
  • In coding, Anthropic holds an estimated 54% versus 21% for OpenAI (Menlo Ventures, 2025)
  • US enterprises spent $37 billion on generative AI in 2025, up from $11.5 billion in 2024 (survey of 495 decision-makers) (Menlo Ventures, 2025)

OpenAI in the enterprise

ChatGPT Enterprise launched on August 28, 2023. Two years later OpenAI counted 1 million business customers and more than 7 million ChatGPT for Work seats.

1M

Business customers in November 2025, including direct API customers

eWEEK, 2025

7M+

ChatGPT for Work seats, up 40% in two months

eWEEK, 2025

9x

Year-over-year growth in ChatGPT Enterprise seats

eWEEK, 2025

Enterprise milestones

  • First four months of ChatGPT Enterprise: 260 enterprise customers and more than 150,000 registered employees (PYMNTS, 2024)
  • September 2024: more than 1 million paying business users across Enterprise, Team and Edu, up from 600,000 in April (PYMNTS, 2024)
  • In an OpenAI survey of 4,700 business users, 92% reported higher productivity, 88% time savings and 75% more creativity (PYMNTS, 2024)
  • October 2026: Uber rolls out ChatGPT Work to all of its roughly 30,000 employees after a 1,000-person pilot; about 80% of early users were not engineers (TechCrunch, 2026)

AI in business beyond OpenAI

  • Microsoft, OpenAI's largest shareholder, has more than 30 million paid Microsoft 365 Copilot seats; GitHub Copilot has 50 million users (Microsoft, 2026)
  • 86.4% of marketing teams use AI in at least a few areas; 37.7% name AI chatbots such as ChatGPT as their biggest planned investment increase (1,500+ marketers) (HubSpot State of Marketing, 2026)
  • 17% of Dutch companies used AI in 2025, rising to 66% of companies with 250 or more employees (CBS, 2025)

OpenAI vs the competition

ChatGPT still dominates consumer AI chatbot traffic, but in the enterprise API market OpenAI has lost its lead to Anthropic.

51.58%

ChatGPT's share of worldwide AI chatbot traffic (October 2026)

Statcounter, 2026

28.86%

Google Gemini's share of worldwide AI chatbot traffic

Statcounter, 2026

27%

OpenAI's share of US enterprise LLM API spend in 2025 (Anthropic 40%)

Menlo Ventures, 2025

AI chatbot traffic share worldwide, October 2026

  • ChatGPT 51.58%, Google Gemini 28.86%, Perplexity 15.04%, Claude 2.3%, Microsoft Copilot 2.18%, DeepSeek 0.05% (Statcounter, 2026)

AI chatbot traffic share in the Netherlands, October 2026

  • ChatGPT 52.64%, Google Gemini 30.79%, Perplexity 8.97%, Microsoft Copilot 4.79%, Claude 2.81% (Statcounter, 2026)

Enterprise API market

  • Share of US enterprise LLM spend in 2025: Anthropic 40% (24% a year earlier), OpenAI 27% (50% in 2023), Google 21% (7% in 2023) (Menlo Ventures, 2025)

The team behind OpenAI

OpenAI is headquartered in San Francisco and has about 4,500 employees (2026). In November 2023 the company had 770 employees, and almost all of them threatened to leave when the board removed Sam Altman.

~4,500

Employees in 2026

Wikipedia, 2026

~738/770

Employees who signed the letter demanding Altman's return (November 2023)

Wikipedia, 2026

4 days

Between Altman's removal (Nov 17, 2023) and his return (Nov 21, 2023)

Wikipedia, 2026

Leadership changes

  • November 17, 2023: Sam Altman removed as CEO by the board; November 21, 2023: Altman and Greg Brockman returned (Wikipedia, 2026)
  • May 2024: Chief Scientist Ilya Sutskever left and founded Safe Superintelligence Inc. (Wikipedia, 2026)
  • September 2024: CTO Mira Murati left the company (Wikipedia, 2026)
  • October 2025: an employee share sale of up to $10 billion at a $500 billion valuation (Wikipedia, 2026)

OpenAI and controversies

OpenAI's rapid growth has been accompanied by lawsuits, regulatory action and debate about AI and jobs. The key dates and figures below are verified.

Lawsuits

  • Late December 2023: The New York Times sued OpenAI and Microsoft over training on its content (Wikipedia, 2026)
  • February 29, 2024: Elon Musk sued OpenAI and Sam Altman; OpenAI countersued on April 9, 2024; Musk lost the lawsuit in May 2026 (Wikipedia, 2026)

Regulation

  • March 30, 2023: Italy's data protection authority imposed an immediate temporary limitation on ChatGPT's processing of Italian users' data; OpenAI had 20 days to respond, with fines of up to €20 million or 4% of worldwide turnover (Garante Privacy, 2023)
  • EU AI Act: obligations for general-purpose AI model providers apply from August 2, 2025; the Commission can enforce them with fines from August 2, 2026; older models have until August 2, 2027 (European Commission, 2025)
  • Digital Services Act: ChatGPT designated a Very Large Online Search Engine on August 31, 2026 (159.1 million average monthly users in the EU) (European Commission, 2026)

Impact on labor

  • Almost 40% of global employment is exposed to AI; about 60% of jobs in advanced economies, 40% in emerging markets and 26% in low-income countries (IMF, 2024)
  • 28% of employed US adults use ChatGPT for work, up from 8% in early 2023 (Pew Research Center, 2025)

Want to turn these models into results for your own marketing? That is exactly where a modern AI marketing stack earns its keep.

OpenAI adoption worldwide

Generative AI use differs widely by country. Eurostat measures the use of generative AI tools in general, not ChatGPT alone; Pew measures ChatGPT use in the United States.

32.66%

Of people aged 16-74 in the EU used generative AI tools in 2025

Eurostat, 2025

34%

Of US adults have used ChatGPT (58% of under-30s)

Pew Research Center, 2025

159.1M

Average monthly ChatGPT users in the EU

European Commission, 2026

100M+

Weekly ChatGPT users in India

TechCrunch, 2026

Generative AI use in Europe, 2025 (age 16-74)

  • Denmark 48.44%, Finland 46.27%, Netherlands 44.7%, France 37.46%, Germany 32.25%, EU average 32.66% (Eurostat, 2025)
  • Among 16-24-year-olds the EU average is 63.81% (Eurostat, 2025)
  • For work: EU 15.36% (Netherlands 26.56%); for private purposes: EU 25.49% (Eurostat, 2025)

ChatGPT in the United States

AI as a news source

Methodology & sources

Every statistic on this page links to the source in which we verified it. OpenAI's own figures come from the European Commission (DSA filing), the OpenAI API pricing page, or news reports that quote OpenAI; those are marked with the outlet that reported them. Figures we could not verify in an opened source have been removed. This page was fully re-checked on 9 November 2026.

Sources

Disclaimers

OpenAI is a private company and does not publish audited financial statements. Revenue figures come from leaked financials and press reports and may differ from reality. Wikipedia is used only for historical dates and is labeled as such.

Updated: 9 November 2026. Have a comment or correction? Get in touch.

Frequently asked questions

How much revenue does OpenAI generate in 2026?

OpenAI booked $5.7 billion in revenue in the first quarter of 2026 and $6.7 billion in the second quarter, according to The Wall Street Journal. In October 2026 it told investors its annualized revenue was approaching $50 billion (Financial Times). Revenue for 2025 was about $13 billion, according to leaked financials.

What is OpenAI's valuation in 2026?

In February 2026 OpenAI raised $110 billion at a $730 billion pre-money valuation, with Amazon ($50 billion), Nvidia ($30 billion) and SoftBank ($30 billion). The round closed in March 2026 at $122 billion. In March 2025 the company was valued at $300 billion.

How many users does OpenAI's ChatGPT have?

OpenAI reported more than 900 million weekly active ChatGPT users in February 2026 and more than 50 million paying consumer subscribers. In the EU, OpenAI declared 159.1 million average monthly users to the European Commission.

What GPT models has OpenAI released?

Key releases include GPT-1 (June 2018), GPT-2 (February 2019, 1.5 billion parameters), GPT-3 (2020, 175 billion parameters), GPT-4 (March 2023, multimodal), GPT-5 (August 7, 2025) and GPT-5.2 (December 2025). Through the API, gpt-5 costs $1.25 per million input tokens.

How many employees does OpenAI have?

OpenAI has about 4,500 employees in 2026. In November 2023 it had 770 employees, of whom about 738 signed a letter demanding Sam Altman's return as CEO.

What is OpenAI's market share in AI?

In October 2026 ChatGPT accounted for 51.58% of worldwide AI chatbot traffic measured by Statcounter, ahead of Google Gemini (28.86%) and Perplexity (15.04%). In the enterprise API market OpenAI held 27% of US enterprise LLM spend in 2025, behind Anthropic at 40% (Menlo Ventures).

Ruud ten Have

Ruud ten Have

Marketing & AI Strategy at Searchlab

Ruud is a digital marketer with 10+ years of experience in online advertising and AI implementation. At Searchlab, he combines strategic thinking with hands-on AI tooling to deliver measurable results for businesses.

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